About Me
Hi! I am an Assistant Professor, Teaching Scholar at the Ivey Business School at Western University, in London, Ontario. My research is focused along two streams. The first is on how to apply Revenue Management (RM) techniques to the live entertainment industry. For instance, how do entertainment products become a success and how should firms engage in operational allocation and pricing decisions. Secondly, I am interested in how to create effective and scalable assessments and teaching tools in undergraduate classrooms